Sabtu, 19 Maret 2011

[N709.Ebook] PDF Ebook Business, 12th Edition, by William M. Pride, Robert J. Hughes, Jack R. Kapoor

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Business, 12th Edition, by William M. Pride, Robert J. Hughes, Jack R. Kapoor

Written by authors who have an extensive track record teaching the Introduction to Business course, the twelfth edition of this best-selling text features an up-to-date, comprehensive survey of the functional areas of business: management and organization, human resource management, marketing, information systems and accounting, and finance and investment. Core topics highlighted within these areas include ethics and social responsibility, small business concerns and entrepreneurship, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of social media on business, the economic crisis, green and socially responsible business, and sustainability. A new Personal Apps feature within each chapter provides examples to illustrate main text concepts. BUSINESS 12e is designed to help you achieve career and business success. Available with InfoTrac Student Collections http://gocengage.com/infotrac.

  • Sales Rank: #14652 in Books
  • Brand: Brand: Cengage Learning
  • Published on: 2013-01-01
  • Fabric type: ACCESSCODE
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.00" h x 9.00" w x 1.25" l, 3.70 pounds
  • Binding: Hardcover
  • 646 pages
Features
  • Used Book in Good Condition

Review
PART I: THE ENVIRONMENT OF BUSINESS. 1. Exploring the World of Business and Economics. 2. Being Ethical and Socially Responsible. 3. Exploring Global Business. PART II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP. 4. Choosing a Form of Business Ownership. 5. Small Business, Entrepreneurship, and Franchises. PART III: MANAGEMENT AND ORGANIZATION. 6. Understanding the Management Process. 7. Creating a Flexible Organization. 8. Producing Quality Goods and Services. PART IV: HUMAN RESOURCES. 9. Attracting and Retaining the Best Employees. 11. Enhancing Union-Management Relations. PART V: MARKETING. 12. Building Customer Relationships Through Effective Marketing. 13. Creating and Pricing Products that Satisfy Customers. 14. Wholesaling, Retailing, and Physical Distribution. 15. Developing Integrated Marketing Communications. PART VI: INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING. 16. Social Media and e-Business. 17. Using Management Information Systems and Accounting Information. PART VII: FINANCE AND INVESTMENT. 18. Understanding Money, Banking, and Credit. 19. Mastering Financial Management. 20. Understanding Personal Finances and Investments.

About the Author
William Pride (Ph.D., Louisiana State University) is a professor of marketing in the Mays Business School, Texas A&M University. In addition to this text, he is co-author of a market-leading principles of marketing book. Dr. Pride's research interests include advertising, promotion, and distribution channels, and his research articles have appeared in major professional journals, such as the Journal of Marketing, the Journal of Marketing Research, the Journal of the Academy of Marketing Science, and the Journal of Advertising. Dr. Pride is a member of the American Marketing Association, Academy of Marketing Science, Society for Marketing Advances, and the Marketing Management Association. He has received the Marketing Fellow Award from the Society of Marketing Advances and the Marketing Innovation Award from the Marketing Management Association. Both of these are lifetime achievement awards.

Robert J. Hughes (Ph.D., University of North Texas) specializes in business administration and college instruction. He has taught Introduction to Business for more than 35 years both on campus and online for Richland College, one of seven campuses that are part of the Dallas County Community College District. In addition to BUSINESS and FOUNDATIONS OF BUSINESS, published by Cengage Learning, he has authored college textbooks in personal finance and business mathematics and served as a content consultant for two popular national television series, "It's Strictly Business" and "Dollars & Sense: Personal Finance for the 21st Century." He is also the co-author of a new online Introduction to Business course for Dallas County Community Colleges that accompanies the FOUNDATIONS OF BUSINESS text. In addition, he is lead author for a business math project utilizing artificial intelligence and computer-assisted instruction funded by the ALEKS Corporation. He is active in many academic and professional organizations and has served as a consultant and investment adviser to individuals, businesses, and charitable organizations. Dr. Hughes is the recipient of three different Teaching in Excellence Awards at Richland College. According to Dr. Hughes, after 35 years of teaching Introduction to Business, the course is still exciting: "There's nothing quite like the thrill of seeing students succeed, especially in a course like Introduction to Business, which provides the foundation for not only academic courses, but also life in the real world."

Jack R. Kapoor (Ed.D., Northern Illinois University) is professor of business and economics in the Business and Technology Division at the College of DuPage, where he has taught Introduction to Business, Marketing, Management, Economics, and Personal Finance since 1969. He previously taught at Illinois Institute of Technology's Stuart School of Management, San Francisco State University's School of World Business, and other colleges. Professor Kapoor was awarded the Business and Services Division's Outstanding Professor Award. He has also served as an Assistant National Bank Examiner for the U.S. Treasury Department and as an international trade consultant to Bolting Manufacturing Co., Ltd., Mumbai, India. Dr. Kapoor is known internationally as a coauthor of several textbooks, including FOUNDATIONS OF BUSINESS, 5E (Cengage Learning). He has served as a content consultant for the popular national television series "The Business File: An Introduction to Business" and has developed two full-length audio courses in business and personal finance. He has been quoted in many national newspapers and magazines, including USA Today, U.S. News & World Report, the Chicago Sun-Times, Crain's Small Business, the Chicago Tribune, and other publications. Dr. Kapoor has traveled around the world and has studied business practices in capitalist, socialist, and communist countries.

Most helpful customer reviews

4 of 4 people found the following review helpful.
Business as usual.
By Kris L Coleman
I just got this book in the mail. I've scanned through it (and I suggest that everyone do this when you rent a book!), it isn't in the best condition (the covers dirty, which isn't a big deal, there are some tears on the jacket, etc..., I took pictures this time and created a folder on my laptop for it in the event that anyone reading this wants to see them). I really enjoy cengagebrain books, so I can't wait to get started!

Thanks for reading...

2 of 2 people found the following review helpful.
READ ME & SAVE MONEY
By Jalisa O.
Well I bought mines somewhere else. The book is fully detailed and organized. I got it for under 30 by surfing the web (ebook). Save me $$$ I will recommended to others if they are planning going into business or taking the class.

0 of 0 people found the following review helpful.
Pricey... but you get what you don't pay for.
By DAVID GORDON
A bit pricey.... but my business is definitely worth it. A wealth of knowledge is found in these pages. From chapter one, I was able to start applying the theoretical and practical information towards my Wedding and Photography business. This book, along with others, has really helped move my business in the right direction. It moves at a great pace and is very comprehensible. In addition, the online resources that you can enable will help keep you on track.

See all 59 customer reviews...

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[T188.Ebook] Free PDF Walking with the Comrades, by Arundhati Roy

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Walking with the Comrades, by Arundhati Roy

From the award-winning author of The God of Small Things comes a searing frontline exposé of brutal repression in India

In her latest book, internationally renowned author Arundhati Roy draws on her unprecedented access to a little-known rebel movement in India to pen a work full of earth-shattering revelations. Deep in the forests, under the pretense of battling Maoist guerillas, the Indian government is waging a vicious total war against its own citizens-a war undocumented by a weak domestic press and fostered by corporations eager to exploit the rare minerals buried in tribal lands. Roy takes readers to the unseen front lines of this ongoing battle, chronicling her months spent living with the rebel guerillas in the forests. In documenting their local struggles, Roy addresses the much larger question of whether global capitalism will tolerate any societies existing outside of its colossal control.

  • Sales Rank: #375811 in Books
  • Brand: Brand: Penguin (Non-Classics)
  • Published on: 2011-10-25
  • Released on: 2011-10-25
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.45" h x .61" w x 5.48" l, .40 pounds
  • Binding: Paperback
  • 220 pages
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Review
“A bell-clear exposé of corporate greed and governmental malfeasance that should--if there is any justice in the world--provoke a furious backlash in the name of human dignity.” --KIRKUS REVIEWS (starred review)

About the Author
Arundhati Roy is the author of The God of Small Things, winner of the prestigious Man Booker Prize. She has produced numerous works of political commentary and investigative journalism, including The Algebra of Infinite Justice, An Ordinary Person's Guide to Empire, and Listening to Grasshoppers. She lives in New Delhi, India.

Most helpful customer reviews

36 of 39 people found the following review helpful.
India colonizes itself
By GregJS
As a westerner, my main interest in India has been her spiritual heritage - mainly yoga and Hinduism. Ahimsa - non-violence - is one of the main principles of these spiritual systems. And since I have considered spirituality to be "universal truth," I have held ahimsa to be universally applicable, assuming that all people, in all situations, should practice non-violence. I thought the examples of Gandhi and Martin Luther King, Jr. clearly demonstrated how non-violence really can win in any situation. I remember driving - as a spiritual tourist - through certain parts of India where the hammer-and-sickle communist symbol was a regular sight, and thinking to myself, in my naive, simplistic morality, "How sad that even here - in pure and holy India - they have all this nasty political bickering and fighting!" I had no idea what was actually going on underneath the surface of my "pure and holy India."

Now, after reading Arundhati Roy's Walking With The Comrades, I at least have an inkling about what is going on underneath the surface - and it is very, very ugly. Huge corporations that control (i.e., own) the politicians, the media, and the police/military want the mineral and resource-rich land where India's tribal people are still attempting to live their lives. Those corporations will stop at nothing to get it. Their only view of the world is that it should be exploited to the maximum degree possible - for profit. As a result, all over India, they have wreaked environmental disaster and have displaced untold numbers of people, sending them to live in shantytowns on the outskirts of cities (I have seen them, and they are shockingly squalid) or hiring them as cheap semi-slaves who have no real rights or security and no real access to education or medical care. They have rigged the entire political-economic-military system in their favor in order to be able to do this. In the eastern part of the country, one group has arisen that has had some success defending tribal peoples against the encroachments of the corporations: the communist, Maoist Naxalites. And they do it by fighting - and killing - with guns.

At great risk, Roy embedded herself with a group of forest-dwelling Naxalites and describes their day-to-day lives, their organization, their history, and the ways they have been deceptively misportrayed in the corporate-owned media. Along the way, she humanizes people who have only ever been portrayed as bloodthirsty terrorists, showing them to be real, often lovely, and very dignified, deeply community-minded people fighting for real, human values; people who simply want to be allowed to live their lives. Roy also makes a larger point that concerns us all: wherever tribal peoples are killed off, we lose the people "who still know the secrets of sustainable living."

Roy's book has confronted me - more squarely than ever before - with the stark reality of people living right at this moment, in the so-called "democratic world," who have no choice but to fight and kill or else be wiped out. Can any of us in the west imagine having to face this choice? In this reality, which I have never wanted to look at or even be aware of, there is a clear and obvious difference between the ridiculously wealthy corporations - who kill in order to make themselves even more ridiculously wealthy - and the Naxalites and tribal peoples - who kill only to stop others from either running them off their land (which amounts to killing them) or outright killing them. These are two totally different - almost opposite - forms of violence.

So, would my cherished, universal, spiritual non-violence work for these tribal peoples? I cannot say for sure, but Roy suggests not, and I think I believe her. Ahimsa may be an inviolable spiritual principle; but it may not apply in the perverse reality created by corporatism-gone-mad (which is the only form of it there seems to be).

I'll end with the reflection that, here in America, the exact same forces are at play, only in a slightly different key. Here, large corporations, who also own the politicians, the media, and the pepper-spray-happy police/military, are a bit more polished and restrained. They do not dislocate and kill us in as obvious and blatant a way as they do in India and other parts of the world. This gives us the illusion of having more of a choice in how to respond to them - or even to not respond at all. Maybe non-violent, political resistance makes sense here, at least for now (where at least we have some corporate-free news shows like DemocracyNow! - where I learned about this book - to give fair coverage to such non-violent resistance). But as corporate power continues to grow over here, maybe we should keep the Naxalites in mind - and even view them as, dare I say it, our comrades.

Maybe I'm still being naïve - but probably less so than before I read this powerful book.

13 of 14 people found the following review helpful.
A Compelling and Hard Hitting Book
By S. Duke
There's something stirring in India. A specter, if you will, of a dark time arisen and a dark time to come. Whether we call it capitalism, corporatism, or new (neo) Imperialism, the fact remains that those most affected by the shifting dynamics of contemporary industrialization will be the disenfranchised and the disinherited.

Arundhati Roy's (The God of Small Things, etc.) Walking with the Comrades waltzes straight into this new Indian world with passion and focus, chronicling her journey into the forests of India where Maoists and the few remaining indigenous people have dug in their heels. Each new day brings her closer to the heart of the movement that has set India's government on fire, spawning new counter-revolutionary police forces and new regulations and laws to strip people of their land for corporate profit. In the process, she crafts a disturbing narrative of the new Indian state, one
which will seem suspiciously familiar to Americans who know a little about the United States' history with the Native Americans.

Walking with the Comrades is a quick read, though by no means an easy one. Roy spends considerable time setting the stage for her walk with the Maoist "revolutionaries" in the forests of India. She provides cogent analyses of the Indian government's old and new programs for stifling dissent, the language they use, and the results of their activities. Likewise, she explores the history of communism in India, leading us through suppression, violent acts, revolts, and the mindset of the people on the ground -- the very comrades with which she walks. Walking with the Comrades, as such, is part of the grand tradition of travel narratives, but it is also an expansion of Roy's long and distinguished career as a novelist and cultural critic.

And it's the travel narrative aspect which is most compelling. True, Walking with the Comrades is about the political and economic situation in contemporary India, but it also an attempt to put a face on the great "security threat" of India. It's a clever tactic, because understanding that there are humans behind the mask of terror forces us to think about who we are fighting against, and why they are resisting. In the case of India, the Maoists are fighting a government that wants communism in all its forms destroyed, and the indigenous people protected by Maoists -- even if only for political gain -- moved off and adapted for industrial society -- at the expense of their traditions, native lands, etc. To realize who the Maoists are is to make blind faith to India's new cultural projects impossible, if not because we care about the Maoists and their goals -- most of us in the U.S. likely do not because we have a tendency to be ruthlessly anti-communist here -- then at least because we understand why they are doing what they do. Perhaps it's the optimist in me thinks that maybe reasonable compromise can be found in this cesspool of violence and hatred if only we can see the humanity in everything.

Still, some might be willing to dismiss Roy's work simply because she often provides polemics and doesn't seem altogether genuine when she concedes points to the opposition; in the case of Walking with the Comrades, Roy occasionally tries to suggest that the Indian government might have a solid rationale for some of their actions, yet the overwhelming majority of the book rips India to shreds, thereby weakening the conciliatory gesture. But to dismiss the book for this reason would be to discount what is clearly a problem that transcends borders and exposes the divisions and strategies utilized by a government bent not on compromises with indigenous people, but the destruction of their way of life. Even if you shrug Roy off as a wacky liberal, the facts point to a disturbing history which does not paint a pretty image for the Indian state. And even if you look at the other side, it's hard to ignore the words spoken by the people in charge, the projects set in place, the militarization of the police, and the general sense that things are not as they should be.

It's perhaps for that reason that I come out of Roy's book feeling unable to challenge the anger and disbelief she channels throughout her book, despite wearing my critical thinking cap during the reading process. Roy doesn't pull many punches when she attacks India's government and the corporations attached to it, but I found myself wondering why she bothered pulling the ones she did. If her facts are in order -- they are -- then what the Indian government is doing doesn't deserve conciliatory gestures, friendly discussion, or calm reasoning. Rather, it seems to me that to fight an extremist state, one must attack it with an extreme position. Roy certainly heads in that direction, and the result is an enormously educational reading experience. When I finished reading, I wondered where we are supposed to go from here. Maybe Roy will cover that in her next book...

Walking with the Comrades is one of the most compelling non-fiction books I have read this year, and certainly one worth remembering for years to come. If you're interested in contemporary Indian history or global capitalism, this is a book to add to your collection.

Read With:
Little Fuzzy by H. Beam Piper

12 of 13 people found the following review helpful.
5 Stars
By Gerard Cruz
5 Stars to Walking with the Comrades, by Arundati Roy. Once again, the author bridges a difficult subject concisely and with the proper amount of literary courage and heart. The subject of the indigenous struggle against corporatism and government complicity is a non starter for most news media today, whose editorials are either controlled or owned by corporatist or state. Bravo Arundati!

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Jumat, 18 Maret 2011

[J526.Ebook] Ebook Download The Dolby era: Film sound in contemporary Hollywood (Inside Popular Film MUP), by Gianluca Sergi

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Since the 1970s Hollywood cinema has been the site of remarkable developments in film sound. New revolutionary sound technologies have been developed, a new generation of filmmakers have learned to use them as powerful storytelling tools, and audiences have enjoyed a different way of experiencing films, both theatrically and at home.For the first time, through historical analysis and interviews with key players, such as Ray Dolby (founder and creator of Dolby Laboratories), Ioan Allen (the initiator of the Dolby Stereo programme), sound designer Gary Rydstrom (Titanic, Terminator 2, Toy Story, Saving Private Ryan, Finding Nemo), and supervising sound editor Bruce Stambler (The Fugitive, Batman Forever, Clear and Present Danger, The Fast and the Furious, XXX) this book aims at providing a substantial account of sound in contemporary Hollywood cinema since the early 1970s. Film enthusiasts and students alike will find this book provides an alternative take on Hollywood cinema to the traditional image-biased approach.

  • Sales Rank: #3233827 in Books
  • Brand: Brand: Manchester University Press
  • Published on: 2004-12-30
  • Original language: English
  • Number of items: 1
  • Dimensions: 5.40" h x .80" w x 8.40" l, .64 pounds
  • Binding: Paperback
  • 224 pages
Features
  • Used Book in Good Condition

About the Author

Gianluca Sergi is Lecturer in Film Studies at the University of Nottingham

Most helpful customer reviews

0 of 0 people found the following review helpful.
Excellent Overview
By Jim C.
Excellent overview of the major changes the Dolby Corporations brought to the way sound was 'perceived' and processed by both the moving picture and music industries.

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Rabu, 09 Maret 2011

[M857.Ebook] Free PDF Secrets of the Baby Whisperer: How to Calm, Connect, and Communicate with Your Baby, by Tracy Hogg, Melinda Blau

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Secrets of the Baby Whisperer: How to Calm, Connect, and Communicate with Your Baby, by Tracy Hogg, Melinda Blau

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Secrets of the Baby Whisperer: How to Calm, Connect, and Communicate with Your Baby, by Tracy Hogg, Melinda Blau

“TRACY HOGG HAS GIVEN PARENTS A GREAT GIFT–the ability to develop early insight into their child’s temperament.”
–Los Angeles Family

When Tracy Hogg’s Secrets of the Baby Whisperer was first published, it soared onto bestseller lists across the country. Parents everywhere became “whisperers” to their newborns, amazed that they could actually communicate with their baby within weeks of their child’s birth. Tracy gave parents what for some amounted to a miracle: the ability to understand their baby’s every coo and cry so that they could tell immediately if the baby was hungry, tired, in real distress, or just in need of a little TLC. Tracy also dispelled the insidious myth that parents must go sleepless for the first year of a baby’s life–because a happy baby sleeps through the night. Now you too can benefit from Tracy’s more than twenty years’ experience. In this groundbreaking book, she shares simple, accessible programs in which you will learn:

• E.A.S.Y.–how to get baby to eat, play, and sleep on a schedule that will make every member of the household’s life easier and happier.
• S.L.O.W.–how to interpret what your baby is trying to tell you (so you don’t try to feed him when he really wants a nap).
• How to identify which type of baby yours is–Angel, Textbook, Touchy, Spirited, or Grumpy–and then learn the best way to interact with that type.
• Tracy’s Three Day Magic–how to change any and all bad habits (yours and the baby’s) in just three days.

At the heart of Tracy’s simple but profound message: treat the baby as you would like to be treated yourself. Reassuring, down-to-earth, and often flying in the face of conventional wisdom, Secrets of the Baby Whisperer promises parents not only a healthier, happier baby but a more relaxed and happy household as well.

  • Sales Rank: #3625 in Books
  • Brand: Ballantine Books
  • Published on: 2005-07-26
  • Released on: 2005-07-26
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.87" h x .96" w x 4.17" l, .38 pounds
  • Binding: Mass Market Paperback
  • 352 pages
Features
  • Great product!

Amazon.com Review
The last thing new parents can find time for is quiet reading, so many helpful books on infant care rely on bullet points and a "let's get to the point" writing style. Tracy Hogg, a neonatal nurse, teacher, and mother of two, uses these techniques to good effect in Secrets of the Baby Whisperer. Focusing on newborns and their parents, her simple programs are a blend of intelligent intuition and methods based on years of experience. The first half of the book is devoted to E.A.S.Y--her name for creating a structured daily routine for you and your baby that makes the most of your baby's awake times and also leaves time just for you. These concepts aren't designed to force your bundle of joy into not following her body's needs, but rather to create a feasible middle ground between total rigidity and on-demand food and sleep (and no time for mom to shower). If it still strikes you as too regimented, keep reading. The author makes room for differences in personal style and includes short quizzes to determine whether you're a "planner" or a "winger", and what level of daily structure you are likely to find helpful. In the same chapter, she identifies five general temperaments of infants, how to get an accurate feel for yours, and what methods of care are likely to be the most effective for his temperament. Her statement that babies prefer routine is backed up by research from the University of Denver. While most of the book relies on anecdotes to get the points across, Hogg does find room to back up some of her statements with quotes from various researchers and institutions. Included at the end of the book are assurances that E.A.S.Y. can be followed even with a colicky baby or one who's been ruling the roost for the first few months. Frustrated parents might like to read the last page first: "all the baby-whispering advice in the world is useless unless you're having a good time being a parent" is an excellent reminder to enjoy this time with all of its ups and downs. --Jill Lightner

From Library Journal
Hogg, an English nurse and founder of Baby Technique, a Los Angeles-based newborn and lactation consulting firm, has a way of calming and caring for babies that led one of her clients to dub her "the baby whisperer." In this, her first book, she teaches parents how to decipher "infants' language"Dtheir cries, gestures, and facial expressions. Her E.A.S.Y. (eat, activity, sleep, your time) method offers a relaxed, commonsense approach. Every aspect of care for mom and baby is covered, with interesting charts and clear references. There are many good books on baby care, such as Arlene Eisenberg and others' What To Expect the First Year (LJ 6/1/89), Jodi A Mindell's Sleeping Through the Night (LJ 6/1/97), and, of course, Dr. Spock's oeuvre, but this book possesses unusual tenderness and heart, and it respects babies as people, albeit little ones. For all public libraries and any parenting shelf, this is the perfect gift for a new mom and family.DAnnette V. Janes, Hamilton P.L., MA
Copyright 2001 Reed Business Information, Inc.

Review
"Miracles are her business" Jodie Foster "The honest truth is that Tracy Hogg has provided me with more insight into the things that matter than anyone else." -- Alain de Botton Observer Review "She achieves what, to hard-pressed parents, seem like miracles." Mail on Sunday "...in a different league than all other 'how to manage as a parent' books." Daily Mail

Most helpful customer reviews

371 of 401 people found the following review helpful.
A Breath of Fresh Air
By NotBobVila
As first time parents, my wife and I were both frustrated and overwhelmed by the conflicting advice that we received even before our daughter was released from the hospital.
In between the feedings and diaper changes during the first few days at home, I read Secrets of the Baby Whisperer, which was given to us by a family friend. Finally, there was a sane voice of experience that helped us to find our own way.
Some of the important points of this book:
1. It is normal to feel overwhelmed.

2. Every baby has a unique personality. While Tracy Hogg's categories may be somewhat oversimplified, she does offer a means of identifying your baby's personality so that you may better handle certain situations. No single approach will work with every baby, because they are all different.
3. You are not evil if you choose not to breast feed. This seems to be the subject of most of the negative reviews on this site, which is unfortunate. However, the author does not advocate either breast or formula feeding, she merely presents the pros and cons of each in a balanced manner, and provides reassurance that whatever method you choose, it is your choice to make, and there is no wrong decision.
4. One of the best pieces of advice: follow a structured routine. "EASY": Eat, Activity, Sleep, time for Yourself. This is another area that seems to have drawn criticism from fellow ... reviewers. "EASY" is presented as an alternative to feeding on demand and scheduled feeding. Actually, it is not as much an alternative as it is a combination of the two.
--> Following a set schedule is often impractical, as we found out ourselves while our daughter was still in the hospital. There, feeding took place every three hours, and at the same times. Most of the feedings went well, but at times, it seemed as though we were were force-feeding the poor kid, and it was implied that we were somehow bad parents if she did not finish the prescribed amount. Once we got home, we were able to be more flexible with the feeding times, which is exactly what EASY suggests.
--> What EASY suggests is following a prescribed routine. Eating is followed by activity, and the activity is followed by sleep. And while the baby sleeps, you have time for yourself. The structure is etched in stone, but the times are not. Who will not agree that flexibility is good? And having the structure will help you interpret your baby's cries and decrease the miscues (for example, trying to feed the baby when the baby is actually overstimulated, or over-tired).
5. The author provides guidelines for interpreting your baby's crying.
6. The author also explains how bad habits start and suggests methods for undoing bad habits. For example: allowing the baby to fall asleep on your chest may lead to the baby needing your chest to fall asleep....
7. Babies need to become independent. This means not rushing to the crib everytime they start to fuss. Babies need to learn to self-soothe and often will go back to sleep.
As with any book of this type, Secrets of the Baby Whisperer is not perfect, and there is some content that I do not necessarily agree with. But that's okay. The author is writing from personal experience, of which she has a lot. You will not find a whole lot of her advice to be in the vein of "studies have shown..." but rather "what I have learned...."
The style in which the book is written is also refreshingly down-to-earth. She speaks to the reader in a friendly voice that is neither condescending nor inaccessible.
Is this book worthy of addition to your bookshelf? Absolutely. I highly recommend it. Read it once, and you'll refer to it again and again.
The best advice that I can personally give anyone who is a new parent is this: TRUST YOUR OWN INSTINCTS. You will hear and read a lot of conflicting advice, none of which is perfect. You will have to find out what works best for you and your baby. No book can do that for you. Where Secrets of the Baby Whisperer succeeded the most for me was giving me the level of confidence to trust my own instincts, while providing some useful guidelines and advice.

1107 of 1280 people found the following review helpful.
Bad breastfeeding advice
By A Customer
There is a lot to like about this book (even though constantly being called "luv" did get old by about page 3)... in many parts there *is* very good advice. Tracy Hogg claims a middle-of-the-road approach to parenting a newborn and I agree with many of her ideas. She does not advocate letting babies cry and communicates overall the belief that parents should respect their babies as the tiny people they are. Overall, there is a lot of comforting stuff in here.
But I have issues with some of her specific advice. First, I find that she's judgmental about attachment parenting in general. I'm no die-hard attachment parent, but I'm no rigid-scheduler either and I totally disagree with her belief that demand feeding, cosleeping and the like teaches a baby bad habits or does not effectively meet their needs. She presumes that if AP doesn't work for some, then it will not work for all and is therefore not even worth trying because you'll end up with a baby with bad habits to break down the road. My experiences with flexibility vs. scheduled routine have been quite different. Gentle transitions from three completely attached newborns to independent individuals without parent-imposed schedules (it's been much more symbiotic than the method Hogg proposes) have worked quite well in our household. While my style may not be right for everyone, it certainly *can* work, something that Hogg fails to recognize. (She believes the "family bed gives parents short-shrift" without acknowledging that it actually *works* for many.)
Then there is the breastfeeding advice. I am disappointed to see someone who calls herself a lactation consultant try to make such a strong case for formula feeding over breastfeeding. As a mom who has both bottlefed and breastfed (and is still breastfeeding), I agree with Hogg that guilt or judgment has NO place in this decision, but I also feel that she has done a great disservice to moms and babies by understating some very important advantages and benefits of breastfeeding. She explains that "one can make a good case for either formula-feeding or breastfeeding." Unfortunately, she never does get around to making the case for breastfeeding.
In this same section, entitled "Making the Choice," Hogg has a sidebar on Feeding Fashions. In this small box, where I presume she's trying to show that while breastfeeding is currently "all the rage," the tide may turn out of its favor in later years as has happened in the past. (It's not clear here whether she's saying therefore don't choose breastfeeding just because it's a modern day "fad" or that if you decide to formula feed against popular opinion, know that 25 years from now it will probably be "the thing to do" just like it was 25 years ago? I don't get it.) She also says here, "As this book is being written, scientists are experimenting with the notion of genetically altering cows to produce human breast milk [yuk]. If that happens, perhaps in the future everyone will tout cow's milk. In fact, a 1999 article in the Journal of Nutrition suggests 'that it may ultimately be possible to design formulas better able to meet the needs of individual infants than the milk available from the mother's breast.'"
Okay, that is fascinating information, but how should it impact any mother's decision *today*? Feed your baby formula now because in the future it might actually be the best choice!? (A statement in itself which is worthy of an opposing dissertation - there are more advantages to breastfeeding than the mere composition of the fluid.)
Later, in the breastfeeding section, she specifically discourages demand feeding - advice which is direct opposition to breastfeeding recommendations endorsed by the majority of professional lactation consultants and the American Academy of Pediatrics. Hogg has a schedule all charted out for new parents, beginning with day one, which becomes increasing less flexible over a three day period, until you're stuck on that infamous three hour schedule by day FOUR and beyond. She promotes pacifier use (she believes in fostering independence from the very beginning), and "dispels the myth" of nipple confusion. And she seems to favor weaning within the first year, which is again not the recommendation of the AAP. Let me say that I actually agreed with some of her breastfeeding advice (don't watch the clock, don't switch sides, find a mentor), but you need to have a pretty discerning eye to know what is the good stuff and what is er, codswallop. Not good for first-time parents or those learning to breastfeed for the first time.
I'm a little surprised that Hogg is an LC at all, because she really doesn't come across as much of a breastfeeding advocate. In the feeding chapter, she puts LLLI and the US Public Health Service (neither seeking profit) in the same category as formula companies, accusing them all of "huge propaganda campaigns." Then she assures moms that SHE, on the other hand, is going to "help you become clearer about your choice, [providing] empowering information - without the rocket science or statistical numwhack that conventional breastfeeding books tend to bombard you with." Ugh.

427 of 505 people found the following review helpful.
Not what it seems
By A Customer
Tracy Hogg claims this is a middle of the road approach. It isn't. As a parent and as a licensed marriage and family therapist, I have read most of the parenting books on the market. This book isn't much different from all of the other sleep training books out there.

It is obvious it is written from the perspective of a babysitter rather than a medical doctor, psychologist, or experienced parent. Her change a "bad" habit in three days is ridiculous and oversimplified. Yes, you can change a behavior if you are ruthless enough about it, but that doesn't mean you should. Picking up the baby and putting them back down repeatedly as she recommends might make you feel like you are doing something rather than just leaving them there to cry, but you aren't meeting the babies need for closeness. In one example she explains that in one night she picked up and put a baby down 172 times (when he cried, she picked him up and as soon as he stopped she put him down), how frustrating for this poor baby who was trying to communicate a need that went unmet. After several days, the baby gave up and didn't cry in his crib anymore. She cites this as an example of how great her training program is. Babies are people with needs.

I met a family recently who used this approach and their baby responded to this program like a trained pup. She was complacent and passive. She slept through the night without a peep and from 8:00 p.m. to 7:00 a.m. Her daily routines involved videos, bottles, and crib-time with a bunch of pacifiers. No rocking, no lullabyes, definitely no nursing. It definitely was easy as her "E.A.S.Y." program implies. But, this kind of approach has negative long term effects. The mother said that the approach is great because her child doesn't have to "waste energy communicating her needs" because they tell her what she needs. This is a big premise of this book. I found this very sad.

Children need to learn to identify their needs, communicate their needs, and have those needs met. In this process they learn to communicate and have healthy trusting relationships with others. These sleep training programs are based on behavioral psychological theories. The problem with this is that these approaches are more appropriate for animals, which is how these theories developed. But it is completely developmentally inappropriate to use these behavior modification approaches with human infants. The first 12 to 18 months of life the primary task of a human infant is to learn to trust.

This author really does not understand child development at all, one of her main points is "start as you mean to go on" and she explains how you shouldn't start doing something that you don't want to continue. It doesn't work like this. Young children are needy and as those needs are met, they become less needy. There is a classic study by Ainsworth that showed that young infants whose cries were responded to promptly cried less as older infants, whereas young infants whose cries were ignored or responded to inappropriately or wiht delay cried more when they were older. Books like this make the routine more important than the relationship. This causes significant long term relationship problems that the child will struggle with in the years to come. I see this every day in my practice-problems with intimacy and materialism, attaching and finding comfort in objects continuing later in life- the bottle, pacifier, and blankie become the cigarette, the alcoholic drink, the compulsive shopping, the compulsive eating, etc tomorrow. Of course the occasional use of a pacifier or bottle when mom isn't available is handy, but overrelying on mother substitutes as Tracy recommends is not good for your child.

One of the best pieces of advice I can give is teach your child to love people and use things, and not the other way around. This book promotes loving things and using people. The approach is very manipulative. If you want to learn more about child development, go right to the source and study Winnicott, Kohut and Bowlby. Or if you want to read a book marketed to parents read "The Baby Book" or "No Cry Sleep Solution" or "Good Nights".

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Jumat, 04 Maret 2011

[F835.Ebook] Ebook Download Presenting Medical Statistics from Proposal to Publication: A Step-by-step Guide (Oxford Medical Publications), by Janet Peacock, Sally Ke

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Presenting Medical Statistics from Proposal to Publication: A Step-by-step Guide (Oxford Medical Publications), by Janet Peacock, Sally Ke

As many medical and healthcare researchers have a love-hate relationship with statistics, this practical reference book may make all the difference. It takes examples, mainly from the authors' own research, to explain how to make sense of statistics, turn statistical computer results into coherent information, and help decide which pieces of information to report and how to present them. Presenting Medical Statistics includes a wide range of statistical analyses, and all the statistical methods are illustrated using real data. Labelled figures show the Stata and SPSS commands needed to obtain the analyses, with indications of which information should be extracted from the output for reporting. The relevant results are then presented as for a report or journal article, to illustrate the principles of good presentation. The reader is taken through the various stages of the research process, from the initial research proposal, ethical approval and data analysis, to reporting on and publishing the findings. There are even extensive references for those who wish to find out more about the statistical methods. This is a must for anyone working with statistics in the medical profession.

  • Sales Rank: #2105262 in Books
  • Published on: 2006-12-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.70" h x .40" w x 9.60" l, .86 pounds
  • Binding: Paperback
  • 192 pages

Review

"...a very concise introduction to the presentation of medical statistics, which is suitable for those with no more than an introductory undergraduate course in the subject...Although it is aimed at a medical audience, the book would be relevant to anyone who conducts research on humans (psychologists, social scientists, etc.)...Overall, it is a useful reference book."--Statistics in Society


About the Author
Janet Peacock is a medical statistician with over 20 years experience of medical and healthcare research, and undergraduate and postgraduate teaching. She has conducted and collaborated in many published medical research studies, and gives advice to researchers at all the different stages of the research process. She has much experience in reviewing proposals and research articles, and has taught a range of trainee and career healthcare professionals, including medical students, doctors, physiotherapists, occupational therapists, and nurses. Through these experiences she has sought ways to promote sound methodology in conducting and reporting research findings by teaching, consultancy, and writing. For many years Janet worked at St George's University of London and left in 2004 to take up a chair at Brunel University. Sally Kerry has worked as a primary care statistician at St George's University of London for over 18 years. She has collaborated on many research projects, both in the UK and in Africa. She has taught methodology to general practitioners in the UK and abroad, and has worked for 6 years as statistical consultant to a local NHS trust. She has particular experience in cluster randomised trials and has sought to help general practitioners and other researchers understand the statistical issues involved, through consulting, collaboration, and a series of BMJ articles. She has acted as statistical referee for local and national grant giving bodies, and is a member of a local research ethics committee.

Most helpful customer reviews

2 of 2 people found the following review helpful.
Excellent introduction
By Iyad Sultan
If you are looking for a quick "transformation" read this book. This is a nicely written, concise and practical book. There are some technical description about the use of statistical software (STATA and SPSS). For those not interested, they can skip the technical sections but reviewing these pages (typically written in boxes) will make you understand better the way these programs function particularly reading the output page. I kind of believe this is the best reference for those who are seriously planning to write research papers.

2 of 2 people found the following review helpful.
Good Start for Publishing
By David Jones
This is a very useful textbook. Buyers should note that this is not a "how-to" statistics manual but a guide to presenting statistics (as per the title). I have found this book very useful in preparing papers for publication. I would strongly recommend this book for grad students and experienced researchers alike in the medical/public health sciences.

0 of 0 people found the following review helpful.
Great book
By CTD
Fantastic statistic book, very accessible and useful. Great step by step instructions for both stata and spss. Highly recommended.
I do basic medical statistics and have recommended this book to many people.

See all 3 customer reviews...

Presenting Medical Statistics from Proposal to Publication: A Step-by-step Guide (Oxford Medical Publications), by Janet Peacock, Sally Ke PDF
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Kamis, 03 Maret 2011

[Q740.Ebook] Download PDF Penguins with People Problems, by Mary Laura Philpott

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Penguins with People Problems, by Mary Laura Philpott

Stress-eating after a breakup?
Frustrated by the cost of a good cocktail?
Stymied by the weirdness of abstract art?
These penguins share your pain.

 
The "random penguins" are a lineup of quirky, lovable weirdos with minds of their own. They understand the agony of social awkwardness, the power of the perfect smoky eye, and the arm- (or wing)-flapping terror of having a bee in the car. In fact, these winged characters get into the same sticky situations we all do. They are Penguins with People Problems.
 
So meet your favorite new flightless friends. They're brutally honest (except when they're lying), comically insecure, and totally relatable.

  • Sales Rank: #220936 in Books
  • Published on: 2015-06-02
  • Released on: 2015-06-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.83" h x .43" w x 5.63" l, 1.00 pounds
  • Binding: Hardcover
  • 112 pages

Review
"Penguins with People Problems is a 100% delight." 
– Elizabeth Gilbert, bestselling author of Eat Pray Love, The Signature of All Things, and BIG MAGIC 


Penguins With People Problems made me giggle, frantically fold down favorite pages, and insist that the people around me laugh too, even if they were way too young to get the jokes. I’m practically passing them out."
– KJ Dell'Antonia, The New York Times

"Thoroughly random and absolutely hilarious."
– Lily King, award-winning author of Euphoria

"Like Sandra Boynton for grownups--only boozier and more socially awkward. Mary Laura Philpott's lovable Penguins With People Problems drink too much, curse occasionally, and like the rest of us, have less control over their flippers and waistline than they'd prefer." 
– Ann Imig, Founder of Listen To Your Mother and Editor of Listen To Your Mother: What She Said Then, What We're Saying Now

About the Author
Mary Laura Philpott is an author, editor, and occasional artist who has written for The New York Times, The Queen Latifah Show, The Tennessean, The Barnes & Noble Book Blog, and The Toast, among other publications. She is the editor-in-chief of Musing, the online literary magazine produced by Parnassus Books, as well as the co-author, with JD DuPuy, of a popular humor book for lawyers, Poetic Justice - Legal Humor in Verse. She also runs her own humor blog, "I Miss You When I Blink."

Most helpful customer reviews

2 of 2 people found the following review helpful.
Uber quick and hilarious read
By TeamDowager
I may have laughed through this book in 10 minutes but it was a wonderful 10 minutes. This book is at times sweet, sarcastic, and utterly ridiculous. I'm sure I will be referring back to it on rainy days. Very cute overall.

1 of 1 people found the following review helpful.
A "Super Cute Flippity Flappity Rampage" of funny
By Nancy Davis Kho
I received an advanced copy of this book, which is why I have a few months on the rest of you with a new favorite party trick: hand the book to a guest and have them try to pick their favorite. First of all, it's impossible, because every one of Mary Laura Philpott's irreverent Penguins with People Problems is funny. But seeing what people gravitate to is like a Rorschach test. My 80-something mom was a fan of the "bit of a work-friend whore" bit, while my dad liked Marsha and her four maragaritas writing her memoir. Mine? Milo and his secret obsession with owning a dance floor a la Billie Jean.

The point is, there's no point to this book, besides making you laugh, reread, laugh, reread. I'm stocking up to give anyone I know who needs cheering up.

1 of 1 people found the following review helpful.
Will Deliver Good Laughs
By HuntleyMC
I gave this book as a gift to my wife who really enjoys penguin items. I follow the Tumblr Penguins with People Problems and thought this would be a nice little gift. I know she sat one night laughing at it, has taken it to work to share with a couple ladies there and has shared it with a couple of her girlfriends. For a good laugh this book will deliver.

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Rabu, 02 Maret 2011

[K843.Ebook] Ebook The Complete Persepolis, by Marjane Satrapi

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The Complete Persepolis, by Marjane Satrapi

Here, in one volume: Marjane Satrapi's best-selling, internationally acclaimed memoir-in-comic-strips.

Persepolis is the story of Satrapi's unforgettable childhood and coming of age within a large and loving family in Tehran during the Islamic Revolution; of the contradictions between private life and public life in a country plagued by political upheaval; of her high school years in Vienna facing the trials of adolescence far from her family; of her homecoming--both sweet and terrible; and, finally, of her self-imposed exile from her beloved homeland. It is the chronicle of a girlhood and adolescence at once outrageous and familiar, a young life entwined with the history of her country yet filled with the universal trials and joys of growing up.

Edgy, searingly observant, and candid, often heartbreaking but threaded throughout with raw humor and hard-earned wisdom--Persepolis is a stunning work from one of the most highly regarded, singularly talented graphic artists at work today.

  • Sales Rank: #4865 in Books
  • Brand: Pantheon
  • Model: FBA-|264204
  • Published on: 2007-10-30
  • Released on: 2007-10-30
  • Format: Black & White
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.82" h x 1.03" w x 6.02" l, 1.18 pounds
  • Binding: Paperback
  • 341 pages

Review
"A memoir of growing up as a girl in revolutionary Iran, Persepolis provides a unique glimpse into a nearly unknown and unreachable way of life... That Satrapi chose to tell her remarkable story as a gorgeous comic book makes it totally unique and indispensable."
--Time

About the Author
Marjane Satrapi was born in Rasht, Iran. She now lives in Paris, where she is a regular contributor to magazines and newspapers throughout the world, including The New Yorker, and The New York Times. She is the author of Embroideries, Chicken with Plums, and several children's books. She cowrote and codirected the animated feature film version of Persepolis.

Most helpful customer reviews

0 of 0 people found the following review helpful.
A great coming of age story of a girl building her ...
By NextDoorGirl
A great coming of age story of a girl building her own identity and finding out what it means to be true to yourself in times of political turmoil and religious extremism in Iran.

I particularly enjoyed how Satrapi depicted the emotional chaos brought by her time spent in Vienna and the challenges of feeling foreign everywhere, both at "home" and abroad.

My favorite part was when she muses about all the rules Iranians had to follow for the government to leave them alone and how worrying about being arrested for breaking the rules kept them from worrying about the things that truly matter: civil rights, human rights, freedom of speech. It is applicable to so many other countries, not just those with repressive regimes but those facing extreme violence, those were the media fills up the space with inane content.

It is a great book, easy to follow, even for someone with very little background on Iran and its rich history, a story that begs us to ask more questions and educate ourselves.

0 of 0 people found the following review helpful.
Really fantastic. Couldn't put it down
By AlisonK, NJ
Really fantastic. Couldn't put it down. If you like personal stories or have any interest in Iran and/or even the complexity of what's going on now in the Middle East, I highly recommend. It won't explain all the history, etc. to you per se, but it offers an inside account of being a child and young adult from a smart, endearing, politically aware family (and more, a family who's history is intertwined with Iranian politics) who's experiencing the effects of the Revolution throughout her childhood and young adult years. Also offers a super interesting account of young adult counterculture Vienna in the 80s. Graphics and writing are both great. Satrapi is a gifted story teller. Her parents (who are a big part of the story) must be very proud. Was sad when it ended....

0 of 0 people found the following review helpful.
AP World History Review: A Good Read
By Wanda
Persepolis was the most interesting biography I have read in the last few years. I loved how she made it into a comic book. It seemed to lighten or darken the mood and got you more into the book than one normally would with an autobiography. Satrapi was good about explaining her thoughts and what was going on. It helped me understand what was going on, better. Overall, I had never truly understood what exactly happened in the Iranian Revolution and the Iraq-Iran war. Because it was in her POV, I had a good outlet and experience for what actually happened. It was not the same type of information one would get from a researched history. Satrapi could write about what her neighbors said, as well as her parents. Because it is about herself, it was also more clear why people did what they did and what it was like to live in a situation like hers.
Persepolis was a good tool for a better understanding of earlier modern Iran and its conflicts. Not only does she tell you about wha twas going on in Iran, she also tells of a few parts of Europe. The racism and separation people participated in when they found out of her Iranian upbringing. People saw Iranians as violent and cruel as well as oppressive of women. She tried to get them to understand that not all were like that, and still, the stereotypes were not completely true in the first place. Satrapi does a great job at portraiting real life struggles and how she got through them. It gives students a new perspective on how other people live and what a revolution and war can feel like at the front. Students here do not really experience this type of thing. Understanding the circumstances and what people lived through can help a student understand why different choices were or were not made. Therefore understanding a people and time period more.

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